Marketing

Why I'll Never Say "Let Us Get You More Leads" (And What I Say Instead)

Your Franchise Isn’t TRUly yours: You’re Just Renting Its Name. Why SERVPRO, ServiceMaster, Paul Davis, and PuroClean Owners Need a Personal Brand or They’ll Disappear one day........

AI Optimization for Your Website: 5 Things You Need To Get Right

Why Marketing Fails Without Sales Alignment

What a Real Sales & Marketing Strategy Actually Looks Like

The 5% Rule: How to Budget Marketing Like a $100M Brand

Why Every Business Should Be on a Podcast, Or Start One in Their Community

The 18-Minute Marketing Habit That Will Dramatically Improve ROI Overtime

How to Win on X in 2025: Maximizing Engagement and Growth

How to Win on LinkedIn in 2025 (Even as Organic Reach Declines)

How to Win on Instagram in 2025: Maximizing Engagement and Growth

How to Win on Facebook in 2025: Maximizing Engagement and Growth

What Is Your Website Really Saying to Potential Customers

Investing in Your Brand to Set the Image of Where You Want to Be

Is Your Website Helping or Hurting Your Business

The ROI Black Hole: Why You Must Evaluate Marketing Every Quarter

Before You Spend Another Dollar: Read This on Marketing Budgets

Why Your Business Needs a Written Marketing Strategy: The Hidden Cost of Winging It